The 8 Alarm Blog Goes Green
The time came to change 8 Alarm Marketing’s Web host, a task I did not relish. There are thousands of hosting companies out there, and discerning the differences seems nearly impossible. For me, the most important factor for a hosting decision is reliability. The Website must stay up, and support must be reasonably responsive. I don’t have time to cajole remote support personnel into providing a complete and accurate answer or to push the provider to acknowledge and fix and issue. Web hosting is not rocket science. 
I need a provider who will just get it done.
In my research, I discovered a new differentiator to consider: going green. In my career in marketing communications, I have killed well more than my fair share of trees. Even in the Web and PDF world we live in now, I am notorious for printing and printing and printing anything longer than a page that I want to read. It’s just hard to read on screen. So when I ran across BounceWeb, the green factor was an interesting benefit. Once I determined that all other factors were equal or better at BounceWeb, the green hosting benefit was a differentiator that helped with the decision.
According to BounceWeb:
- Datacenters use four percent of the world’s electricity.
- Global warming is a concern for 90 percent of the population.
- Only three percent of all Web hosting companies are going green.
And despite the fact that BounceWeb says going green is 31 percent more expensive to do, their servers use 41 percent less electricity. What’s more, the data center is wind powered! No kidding. All this social responsibility, and BounceWeb’s prices are quite affordable and competitive.
So when you are visiting the 8 Alarm Marketing Website or reading this blog, you can feel better knowing that the datacenter supporting it is designed to minimize its carbon footprint. Social responsibility: done.
